The Lakeland-based grocer took the second spot on Market Force’s annual list of the country’s most beloved super markets. Wegmans Food Market, which is headquartered in Rochester, N.Y., was ranked first, earning the title of America’s favorite grocer.
Market Force said it was the first time in four years that Trader Joe’s did not win top honors. The grocer, known for its eclectic collection of branded products and budget prices, instead ranked third on the list.
Market Force’s study surveyed more than 10,000 consumers, and scored their satisfaction in five grocery categories including the ability to find desired items, cleanliness and specialty department service.
Publix lead in all but one area — cashier courtesy. Trader Joe’s won in that category.
Market Force said the results were averaged to create a “composite loyalty index.”
Wegmans earned a score of 76 percent, just enough to beat out Publix, which scored 75 percent.
Trader Joe’s had a score of 73 percent — five percent below its 2015 ranking.
The 2016 results mark the fourth year that Publix has ranked second on Market Force’s list.
The national survey was conducted in February and included consumers with a broad spectrum of income levels, with 54 percent of respondents reporting a household incomes of more than $50,000 a year. Roughly 67 percent of those who participated were women.
This is the second time this year Publix has been named among the nation’s top grocers. In February, Publix took the second spot on the DailyMeal.com’s annual list of the country’s top grocery chains.
Publix has more than 1,100 stores in six states across the southeast. Roughly 760 of those stores are in Florida.