After Black Friday, local charities look to “Giving Tuesday”


Fresh off the Black Friday shopping rush, Palm Beach County nonprofits are hoping to turn shoppers’ attention to a more charitable gifting trend — a day dedicated to raising money for philanthropic causes.

A number of local charities, including the Jewish Federation of South Palm Beach County, Nicklaus Children’s Health Care Foundation and Peggy Adams Animal Rescue League, will launch social media campaigns or team up with other businesses Tuesday to raise awareness about Giving Tuesday, global fund-raising campaign created to put a spotlight on philanthropy during the holiday shopping season.

Founded by a cultural center in New York City, Giving Tuesday began in 2012 as a way to kick off the charitable giving season. For the fifth year, it will be held on the Tuesday after Thanksgiving — following the Black Friday and Cyber Monday shopping rush.

“It is a chance for worthy causes to wrap their mission around a day,” said Matt Levin, President and CEO of the Jewish Federation of South Palm Beach County. “People who are investing their dollars with us expect a return on their investment so that they can see their dollars at work. For us, Giving Tuesday is a great way to wrap around that notion of a philanthropic investment.”

Last year, 700,000 people in 70 counties raised over $116 million as part of the annual campaign, according to givingtuesday.org.

Levin said his organization will use social media and email messages to help raise awareness about both Giving Tuesday and how contributions made to the federation help others. Volunteers will also be on hand Tuesday calling area residents, he added.

“For us the investment in giving Tuesday is about both the dollars we raise and how many more people we can bring into the fold and the mission,” Levin said.

Other local nonprofits are partnering with area businesses to help with their fund raising efforts.

Nicklaus Children’s Health Care Foundation is teaming up with The Cooper, a Palm Beach Gardens eatery, to help raise money to provide families access to pediatric health care. From 5 p.m. to 10 p.m. Tuesday, The Cooper will donate 10 percent of its proceeds to the foundation.

“We are so grateful for this partnership with The Cooper,” said Patty McDonald, the foundation’s president and CEO. “Not only will guests be able to enjoy the amazing food and atmosphere, they’ll also be helping a good cause simply by going out to dinner.”

The Peggy Adams Animal Rescue League is working with Palm Beach Outlets to raise money. From 6 p.m. to 9 p.m. Tuesday, the outlets will be offering free pet photos with Santa. A $10 donation is suggested to benefit the rescue league.

Meanwhile, Palm Beach Atlantic University’s admissions office is waiving its $50 application fee and instead encouraging prospective students to donate the money to a local charity. The application fee waiver is good for one-day only.

Some of the university’s students will also gather at 3 p.m. to take to social media as a group in hopes of encouraging others to give.

Florida Agriculture Commissioner Adam Putnam’s office this month urged residents to do their research before donating to a charity and watch for scams as part of the Giving Tuesday campaign.

The office’s website allows potential donors to “Check-A-Charity” before making a contribution. The online tool lets donors view a charity’s financial information and check its current registration status with the state.


Reader Comments ...


Next Up in Nation & World

Staples manager fired after accusing woman pregnant with twins of shoplifting
Staples manager fired after accusing woman pregnant with twins of shoplifting

Staples said in a statement Monday that it has fired the manager who assumed an expecting mother had shoplifted at one of its stores in North Carolina. Shirell Bates told WSOC-TV that she now regrets leaving her home on Friday for back-to-school shopping at the Pineville store. "Being pregnant is already high-risk, and having to deal...
Uber driver beaten, carjacked: ‘This is my car now’
Uber driver beaten, carjacked: ‘This is my car now’

An Uber driver was beaten, pepper-sprayed and carjacked by two women she said she picked up, Atlanta police said Monday. Cricket Diggs, a Cobb County resident, was taken to Atlanta Medical Center for treatment after police found her “laying on the ground, bleeding” Saturday morning in the 1500 block of Langston Avenue, according to the...
Best Aretha Franklin songs - Watch the videos
Best Aretha Franklin songs - Watch the videos

Aretha Franklin is known as the Queen of Soul, and if you listen to her music, it's clear - she can sing! We've put together some of the most popular Aretha Franklin songs of all time. Watch the videos below and chime in on our Facebook page with your favorite songs!
Man goes flying on couch after car crashes into Florida home
Man goes flying on couch after car crashes into Florida home

A man who was sitting on a couch playing video games was catapulted across the living room when a pickup truck crashed into a DeLand, Florida, home Sunday afternoon, according to his aunt.  “He went on quite a ride,” said Nerissa Cain.  Cain said the pickup truck came crashing through the wall that the couch her nephew was sitting...
Trump denies using racial slur during 'Celebrity Apprentice'
Trump denies using racial slur during 'Celebrity Apprentice'

President Donald Trump slammed former White House aide and “Apprentice” alum Omarosa Manigault Newman on Monday after she released audio clips that she claims were recorded during interactions with President Donald Trump and Chief of Staff John Kelly. Update 9:55 p.m. EDT Aug. 13: According to the Associated Press, Trump said he received...
More Stories