Hate to get up for a beer and peanuts at a spring training baseball game?
Now you can stay seated.
Roger Dean Stadium this year features a new system, called GeeBo,at all 7,000 seats. Go to a website, type in your order and an attendant delivers the goods in about 10 minutes. Or it can be picked up at a special concession stand on the first-base side.
“Nobody wants to hear that cheer go up and know they missed a big hit while they are in line for a hot dog,” said Melissa Kuper, the assistant general manager at the stadium that hosts the St. Louis Cardinals and the Miami Marlins.
GeeBo works like this:
Baseball fans download an app and scan a QR code — a baseball-card-sized symbol adhered to the back of each seat at Roger Dean — into their smartphone. They can then order from a list of beer or other drinks, food and snacks. After typing in their credit card information, users click on a box for a tip of either 15 percent or 20 percent, or leave nothing. There is an additional 39-cent service fee per delivery.
Fans can also order online from eight kiosks inside Roger Dean. Kiosk users pick up their items, and get coupons from local restaurants.
“This will be a big hit. It’s worth the 20 cent tip and that small service charge not to get up,” said Norman Bergstein, a Delray Beach resident sitting with his wife Susan during batting practice Monday before the Boston Red Sox vs. Miami Marlins game. The retirees both held I-phones.
Jupiter-based JCS Enterprises Inc. is providing the equipment and software. The company earns a profit from the service charge and the monthly fees advertisers pay them to post their logos on the kiosks and issue coupons to customers.
After spring training ends later this month, GeeBo will stay for Florida Hammerheads, Florida Cardinals and other events at Roger Dean, said Stephen Johnson, JCS vice president of sales and marketing.
This is GeeBo’s rookie season. Since opening day earlier this month, usage is increasing.
The first few games, about 50 people ordered food and drinks at each game. The total has increased to about 200 and is expected to grow as more people learn about it, he said.
“If it works, we’ll try it at other stadiums,” Johnson said.
At the 37,000-seat Miami Marlins baseball stadium in Miami, spectators can order online, but must pick up the food at a designated location.
The GeeBo seats at Roger Dean were originally set up only behind home plate. But officials quickly decided the system needed to be stadium-wide.
“Now, everybody feels like a VIP,” Kuper said.