A 15-year-old Wendy’s restaurant on Forest Hill Boulevard and Jog Road at River Bridge Centre is getting a serious makeover with the addition of flat screen TVs, a Wi-Fi bar and an electric fire place, making it the first Wendy’s in Palm Beach County to boast the fast food eatery’s more stylish look when the project is finished in about six weeks.
“This is something totally different and not what people are used to seeing at a Wendy’s,” said Andy Blackburn, regional construction manager.
To help reinvigorate the brand and update its image, Wendy’s for the past few years has been renovating select restaurants across the country. The company has dubbed the sleek look “ultra modern.”
Renovations at the Greenacres store, which seats up to 61 customers, began Monday. Wendy’s wouldn’t say how much the redesign will cost.
There are 36 Wendy’s in the county, with restaurants in Lake Worth and Boca Raton receiving similar makeovers to the one in Greenacres. Wendy’s plans to remodel additional stores, but those locations haven’t been announced yet, said Kitty Munger, a Wendy’s spokeswoman.
The company wouldn’t say why it chose to make the 3,000-square-foot Wendy’s on Forest Hill Boulevard one of the first to remodel in the county, but Thomas Lanahan, the city’s planning and engineering director, said the amount of traffic that passes the restaurant could be one of the reasons.
“That location has tremendous exposure,” he said.
Lanahan also pointed to a nearby McDonald’s that was renovated last year and a new Walgreen’s that’s under construction at Woodbridge Plaza as to other reasons why Wendy’s chose the Jog Road store.
“When one business renovates, it does have an impact on their neighbors wanting to keep up and freshen up their
The project will include changing all of the exterior fixtures and the building’s architecture to give it a more contemporary feel. That will also include a large, bright-red logo. The store’s handicapped accessibility also will be improved by moving the entrance and changing some of the sidewalks.
Interior changes include more casual seating options (leather lounge chairs and cozy booths), a more open and brighter dining room, digital menu-boards and a Coca-Cola Freestyle self-serve beverage station.