Headed into the heat of the high season, Palm Beach County tourism is looking better than it has the past few years.
Hotels are seeing more guests, attractions are seeing more people and shopping destinations are seeing more foot traffic. Many businesses that depend on tourists count on the winter season to be strong to shore up the rest of the year. On a broad basis, tourism is estimated to add $5 billion a year to the county economy and is the state’s No. 1 industry.
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Tourism shows increases
Bed tax receipts
Dec. 2012 $3,187,043, up 28% over Dec. 2011
Year to date* $8,172,390, up 15% over 2011
Dec. 2012 67.4%, up 10% over Dec. 2011
Average daily rate
Dec. 2012 $150.09, up 3.5% over Dec. 2011
Source: Palm Beach County Tourist Development Council
* Year is fiscal year Oct. 1-Sept. 30. Receipts for December are due by Jan. 20.