Visitors are pouring more money into Palm Beach County this year, and in turn tourism leaders have plans to rebrand county tourism and lure more visitors.
The summer months, typically the slowest time of year, have been charting well ahead of last year for bed tax collections, the 5 cents charged on each lodging night dollar. Those bed taxes can only be used for tourism promotion and tourist-related infrastructure, like the convention center and Roger Dean Stadium.
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Summer bed tax collections
……….. 2012 …………. 2013 ……. Change
June $1.93 million, $2.13 million, 10%
July $1.66 million, $1.83 million, 10%
Aug. $1.61 million, $1.82 million, 13%
Note: Collections are for the previous month’s hotel stays.
Source: Palm Beach County Tourist Development Council