Google’s big blue ball traveled Palm Beach County’s 47 miles of coastline last month as it traversed the sea shores of Florida snapping photos.
The beach views are expected to appear on Google in January.
That’s 825 miles of coastline throughout the state, but because some had to be reached waterside, it translated into 750 miles of beach walking. All the while, the Street View’s 15-lens camera was shooting a full circle of images every 2 1/2 seconds.
“I think the fact that we have 360-degree views of all these 47 miles of coastal beach assets is wonderful for Palm Beach County in terms of exposure,” said Jorge Pesquera, CEO and president of Discover Palm Beach County, formerly the Convention and Visitors Bureau.
In partnership with Google, the state’s tourism marketing agency Visit Florida brought a Trekker Team to the state, sharing the cost. Two teams hoisted the 40-pound pack starting from the Alabama-Florida state line on Perdido Key July 15 and finishing the last mile Wednesday on Miami Beach.
The teams walked about 50 miles a day, meeting locals and visitors throughout the state. Yes, nude beaches will be censored.
Google has a loan program for the Trekker, especially for groups like tourism board’s or research organizations that can get to hard-to-reach places. It’s already traveled to Mt. Everest and the Grand Canyon.
Visit Florida Chief Marketing Officer Paul Phipps said during the Governor’s Conference on Tourism earlier this year that the beach views from Florida are a great tool for tourism.
“And we have said to our friends at Google that they’re never getting the Trekker back because we 1,200 miles of trails and we have attractions and we have fishing and we have golfing and we have hotels and we have restaurants,” Phipps said. “And so that blue ball you will see around Florida, I think, for a long time.”
In fact, the Visit Florida team does plan to pitch more Trekker projects to Google later this year.