breaking news

Secret Service: Lantana air rules tough, but needed to protect Trump

Soft lighting, sleek signs: Is this Office Depot’s new format?


With its soft lighting, sleek signs and smaller footprint, a freshly refurbished Office Depot store in Broward County presents a stark contrast to the retailer’s warehouse-like locations of yesteryear.

The 15,000-square-foot format is half the size of Office Depot’s big-box stores. Departments are labeled with lower-case letters in shiny chrome.

RELATED COVERAGE

Office Depot keeps secret location of new “store of the future”

How are Office Depot and the Miami Dolphins alike? It’s always a rebuilding year

Staples merger blocked, Office Depot CEO promises “bold new action”

Shrinking Office Depot needs “major change,” analyst says

Office Depot built by one innovation, brought down by another

Staples deal means $85 million in golden parachutes for Office Depot execs

The Boca Raton-based retailer — which saw sales shrink 10 percent from 2014 to 2015 — has been coy about the location of its experimental “store of the future.” In a call with Wall Street analysts last week, Chief Executive Roland Smith said he’d reveal its whereabouts and offer tours “at the appropriate time.”

Office Depot hasn’t acknowledged that the Margate store is indeed the model for its new concept, but the format fits Smith’s description of a cleanly designed location that opened in February.

Located less than 30 minutes from Office Depot’s headquarters, the store carries such old-school offerings as three-ring binders, linen resume paper and metal filing cabinets. But fresher items like laptops, phone cases and earbuds get prominent placement. A sign in the door touts same-day smartphone repairs.

Two parking spots at the entrance are marked “online order pickup.” Store employees walk out with bags of goods for customers who don’t want to come into the store.

On Monday, a steady stream of customers shopped at the location, including Carlos Pagan of Coconut Creek. He said his job as an auto technician requires him to make occasional trips for toner and paper, and he finds the new layout more comfortable than other Office Depot locations.

“It actually looks nice,” Pagan said. “When you go into the store in East Boca, it feels a little claustrophobic.”

This month, a federal judge rejected the proposed merger of Staples and Office Depot (Nasdaq: ODP), leaving the two struggling companies to figure out a Plan B. Sales of pens, pads and paper have been shrinking, and Office Depot faces competition not just from larger rival Staples but also from Amazon and Wal-Mart.

Meanwhile, brick-and-mortar retailers face a brutal climate. Sports Authority last week said it would close all 460 of its stores, and Sears and Macy’s are closing stores, too.


Reader Comments ...


Next Up in Nation & World

Disney handing out $1,000 bonuses to 125,000 US employees
Disney handing out $1,000 bonuses to 125,000 US employees

The Walt Disney Company is handing out $1,000 bonuses to all U.S. employees and creating a new $50 million education fund for its hourly workers, according to a statement released Tuesday. >> Read more trending news  The Burbank, Calif.-based entertainment giant announced all U.S.-based hourly and part-time employees with the company...
12 camels booted from beauty contest at Middle East festival over Botox use
12 camels booted from beauty contest at Middle East festival over Botox use

Camels were once prized across the Middle East for transportation, for use in war, for food and even as companions, as guides and partners. Now they’re prized for a whole different set of reasons, including their beauty and racing abilities, and are celebrated at annual camel festivals across the region. >> Read more trending news ...
Meryl Streep, Jordan Peele, Guillermo del Toro and more react to 2018 Oscar nominations
Meryl Streep, Jordan Peele, Guillermo del Toro and more react to 2018 Oscar nominations

Tiffany Haddish and Andy Serkis were at the Samuel Goldwyn Theater in Los Angeles Tuesday to announce the nominees for the 90th Academy Awards. “The Shape of Water,” “Get Out,” “Dunkirk” and “Three Billboards Outside Ebbing, Missouri” were among the films receiving multiple nominations...
Should adolescence last until age 24? A group of scientists think so
Should adolescence last until age 24? A group of scientists think so

Adolescence is thought to end at about age 18, but a group of scientists wants to extend it to 24, according to a new report.  >> Read more trending news  Researchers from hospitals and research institutions in Australia recently conducted an experiment, published in The Lancet Child & Adolescent Health, to determine the span of...
Baby drowns, toddler injured in bathtub when woman walks away, police say
Baby drowns, toddler injured in bathtub when woman walks away, police say

A 14-month-old baby girl is dead and a 3-year-old girl is clinging to life after deputies said their mother put them in the bathtub and walked away. >> Read more trending news  The incident happened Tuesday at a home in Fernandina Beach, Fla. Deputies arrived and started CPR immediately, authorities said. They tried everything they could...
More Stories